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Garage Expo | April 20, 2024

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We love any dog?

We love any dog?
Article by: Martin Scholes on 2014-01-24

WeLoveAnyCar.com dog survey found 77% of motorists consider their dog’s needs as much as their own. With over 20% of all motorists dog owners, Weloveanycar asks: why don’t dealers do more for dog lovers?

10 Ways to Spot a Dog Loving Car Dealer

1 ‘Dogs Welcome’ sign

2 Water for dogs is provided

3 Dogs feature in dealer’s adverts

4 Salesmen hold the dog whilst owners look

5 Salesmen offer to let dogs sit in the car

6 Salesmen ask for and uses the dog’s name

7 Dog snacks are offered

8 Staff stroke and pet dogs

9 Staff aren’t frightened of dogs

10 If there is a doggie accident, wipes and mops are provided

WeLoveAnyCar.com dog survey found dogs are key to dog owners choosing their next car. Dealers who can tick the top ten ways to attract dog owning car buyers should sell more cars, it is believed.

As previously pointed out, over 20% of car owners own dogs. Today’s car market can be rough and dealers should take the lead and lay out the welcome mat for the family dog.

Car makers seem to have caught on to the importance of the family pooch. Volkswagen, for example, has seen considerable world-wide success with their #woofwagen campaign.

Dealers may not hate dogs but most don’t seem to understand how vital they are. Car dealers learned to cater for kids and treat both sexes equally but, to them, a dog is a nobody. But to prospective buyers, the dog is a somebody, a part of their family, in fact.

Some dealers are catching on and an article in Automotive New’s features dealers (in the USA) who saw passing the ‘sniff’ test can win business.

www.WeLoveAnyCar.com has over 108,700 car owner reviews and is rapidly becoming one of the most visited car information sites for people considering their next car.